Feb 12, 2025
On the Self-Publishing with ALLi podcast, host Joe Solari explains how authors can price their books for profit. He challenges the idea that books are commodities, using Starbucks as an example of how to create value beyond price. Solari breaks down price elasticity, customer lifetime value, and direct sales, offering...
Oct 23, 2024
In a departure from the usual format, in this episode Orna Ross and Joanna Penn hand their podcast notes over to Google’s NotebookLM to see what this new AI tool makes of their topic: "5 Myths that Hold Indie Authors Back — And How to Break Free." Joanna shares key developments in AI conversation tools, and as...
Jul 10, 2024
Drawing insights from their own recent Kickstarters, Orna Ross and Joanna Penn explore both fiction and nonfiction crowdfunding and discuss their upcoming campaigns, with a particular focus on reader participation, making a profit, and getting paid. Whether you're a seasoned author or just starting out, this episode...
Jun 12, 2024
On the Publishing for Profit Podcast from the Alliance of Independent Authors, ALLi Director Orna Ross and Business Adviser Joe Solari discuss essential financial strategies for indie authors. They emphasize realistic budgeting, long-term planning, and understanding brand promise to create sustainable and profitable...
May 8, 2024
In this episode of the Publishing for Profit podcast stream, ALLI’s Australian ambassador and nonfiction adviser, Anna Featherstone, and Director Orna Ross, focus on adding value to your book without adding to costs. Learn tips and tools for lowering the costs of editing and marketing, in particular, without...