Apr 24, 2024
In the Reaching More Readers podcast, Dale L. Roberts and Holly Greenland discuss five compelling reasons why authors should maintain an email list. They address the common perception that email marketing is crucial for an author's business despite some authors' reluctance to embrace it. The hesitations often stem...
Mar 27, 2024
In the Reaching More Readers podcast, Dale L. Roberts and Holly Greenland dive into the key elements of a successful marketing strategy for nonfiction indie authors. They emphasize the importance of "findability," ensuring your books reach the right readers at the right time, and highlight the role of strategic thinking...
Feb 28, 2024
This month on the Reaching More Readers podcast, Dale takes the lead advising Holly on the best ways to identify the right book promotion sites to reach your readers and make sure you don't get scammed along the way. Take a listen if you've ever considered a book promo site but didn't know where to start or which one...
Jan 24, 2024
This month on the Reaching More Readers podcast, Dale and Holly introduce Amazon Ads, including the jargon you need to know, the free accredited courses you can take to build your knowledge, key steps for quick and easy setup, and how to try out an Amazon Ad campaign even if you have a small budget to play with.
Find...
Dec 27, 2023
This month on the Reaching More Readers podcast, Dale L. Roberts and Holly Greenland demystify book genre category selection, share tips for picking the right categories to increase your book findability, and offer a quick reminder of the new Amazon category selection process.
Find more author advice, tips, and tools at...