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Self-Publishing Advice & Inspirations

Dec 18, 2020

Should authors create their own imprint? Our #AskALLi Member Q&A is hosted by Michael La Ronn and ALLi Director, Orna Ross, and this month they'll be answering this question and more.

Other questions include:

  • What is ALLi's stance on licensing and collecting societies?
  • What is ALLi's recommended pricing strategy for IngramSpark books for full-length fiction paperbacks?
  • I uploaded an ebook to IngramSpark but am not happy how it turned out. Can I unpublish it, publish the ebook through KDP Select and still distribute the paperback through Ingram?
  • What are some "easy wins" I can make in promoting my book since I don't have a lot of time to promote?

Find more author advice, tips and tools at our Self-publishing Author Advice Center:, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need.

And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at

Now, go write and publish!

About the Hosts

Michael La Ronn is the author of over 30 books of science fiction & fantasy and authors self-help books. His books include the Galaxy Mavericks series and Modern Necromancy series. You can now find his new writing course on Teachable.

Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller’s “100 top people in publishing”. She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: