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Self-Publishing Advice & Inspirations

Apr 28, 2024

This episode focuses on the unique challenges faced by multi-genre authors in the self-publishing sector. ALLi Director Orna Ross provides practical solutions and personal examples for targeting different readers, establishing a cohesive brand, maintaining quality across genres, managing reader expectations, and building genre-specific expertise, along with tips for optimizing your time.

The Creative Self-Publishing stream of the ALLi Podcast is sponsored by Orna Ross's Creative Planning Program for Authors & Poets. If you’re feeling daunted by the enormity of your writing and publishing goals, or overwhelmed by your to-do list, or you’re just not sure what way forward is best, Orna can help with a proven planning process devised specially for writers. Check it out at

About the Host

Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller’s “100 top people in publishing”. She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website.