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Self-Publishing Advice & Inspirations

Sep 27, 2015

Ep#20: Joanna Penn and David Penny answer members' questions on writing, publishing and promoting books.

Here’s the questions posed to David and Joanna this month:

  • Q: Is there an Indie Book Fair event planned in Australia?
  • Q: The Legal Deposits Library has requested 5 copies of my book, do I need to send them?
  • Q: I’ve written 5 short stories, how many should I have in a Collection?
  • Q: What is the typical length of a book blurb?
  • Q: What Writing Craft Resources would you recommend?
  • Q: How should Authors leverage a Mailing List?
  • Q: I’m a new author and published my book 3 weeks ago. How long does it take to see Kindle Sales on Amazon?
  • Q: When is the Showcase up and running again?
  • Q: When should you start thinking about promoting and marketing your book?

Our weekly Self-Publishing Advice broadcast is brought to you by ALLi, the Alliance of Independent Authors. This Member Self-Publishing Q&A is one of four regular shows, which include a more advanced salon, a beginners' salon and a special guest highlight presentation from the Indie Author Fringe, ALLi’s free online author conference.

Find more author advice, tips and tools at our self-publishing advice center, And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at

Now, go write and publish.

About your hosts

Joanna Penn is a New York Times and USA Today bestselling thriller author, as well as writing non-fiction for authors. She is also a professional speaker and entrepreneur, voted as one of The Guardian UK Top 100 creative professionals 2013. She spent 13 years as a business IT consultant in large corporations across the globe before becoming a full-time author-entrepreneur in September 2011. Connect with Joanna on Twitter @thecreativepenn